For organisations

Make the job clear
before you buy the drone.

Whether the goal is content, property documentation or a small operational capability, start with the work, people and site—not a generic “business drone” claim. These practical briefs connect a real buying decision to the current CAA source when it matters.

01 Define the output

02 Plan the site and people

03 Choose the right package

04 Keep ownership visible

Private self-serve tool

Build a local buying and ownership brief.

This creates a practical starting brief in your browser. WhatDrone does not collect or send your selection, and it does not offer operational approval, surveying, training or flight services.

YOUR LOCAL STARTING BRIEF

Content and marketing brief

Plan the output, shot list, approver, data handover and named equipment owner before selecting a package.

  1. Write the intended deliverables and the location permissions that must exist before filming.
  2. Confirm an exact aircraft, controller, battery and media workflow for a controlled test.
  3. Treat the flight route as a live CAA, airspace, people, weather and site check.
Open CAA Drone Code

Boundary: This tool does not decide an operating category, authorisation, competence, site permission or equipment suitability for a particular task.

01 · Content and marketing teams

Can the team turn a clear brief into safely captured, backed-up and approved assets?

Plan a repeatable capture workflow for campaigns, venues and owned channels before buying around a feature list.

START WITH

  • Write the shot list, location, client approval and land-permission requirements before choosing the kit.
  • Name the remote pilot, visual observer where required, battery owner and media-handling owner for each job.
  • Run a full test from set-up through backup and client handover before a paid or time-sensitive shoot.

Limit: A business brief and product route do not provide flight permission, client approval or an assurance that a system fits a particular job.

02 · Property and construction teams

What evidence is needed, who controls the site, and what route applies to this exact operation?

Separate the information the team needs from the site controls, people, permissions and operating route needed to collect it.

START WITH

  • Define the output, accuracy expectation, site induction and acceptance criteria before procurement.
  • Check airspace, the site controller, nearby people and the exact aircraft configuration for every proposed flight.
  • Escalate to the current CAA route when the intended operation goes beyond the straightforward route for the actual aircraft and site.

Limit: This is not survey advice, a site-method statement or an assertion that a camera drone delivers a particular inspection or mapping output.

03 · Inspection and evidence capture

Can the organisation capture evidence consistently without confusing camera capability with operational approval?

Build the decision around repeatability, site controls and a clear chain from the flight to the usable evidence.

START WITH

  • Define the evidence standard, repeat visit needs, storage location and reviewer before selecting an aircraft.
  • Keep aircraft condition, batteries, firmware, operator competence and field notes visible in the work process.
  • Use the CAA sources for the actual operation and keep a separate escalation path for conditions the team cannot resolve on site.

Limit: This page does not certify an inspection workflow, a remote pilot or a product for a particular evidential use.

04 · A small fleet with clear ownership

Who owns the aircraft, readiness checks, records, media, firmware and the decision to stop?

A team does not need a complicated fleet programme to start well, but it does need named responsibility and a repeatable review rhythm.

START WITH

  • Assign an accountable equipment owner and a remote-pilot responsibility for each deployment.
  • Keep a simple pre-flight, battery, firmware, maintenance and media-transfer record that matches the actual equipment.
  • Review CAA guidance whenever the aircraft, package, people, location or intended operation changes.

Limit: This is a practical ownership framework, not a substitute for an organisation’s safety management, legal advice or CAA authorisation.